background image

E

ducation

201

y

ears ago to fill this knowledge and skill

gap, enabling women to run sustainable

businesses. nder this programme, it has

provided varied inputs in the areas of

financial education, business planning, basic

financial management, marketing, product

diversification and packaging, etc., says S.S.

Bhat, Chief Executive Officer, WWB.

It also began to train women in digital

literacy including the use of smartphones

and get them to join digital platforms,

especially aer the Covid-19 pandemic.

Digital bookkeeping through apps is also

part of this training.

‘Having attained the expertise in dealing

with low-income women in providing them

the access to financial services, we now

embark on the next stage of development to

see graduation of these micro-entrepreneurs

to develop into professional entrepreneurs

and move to the next level of understanding

of business nuances in and develop

capabilities of the present time to run their

businesses efficiently and have influence on

the local ecosystem for greater decision-

making power, explains S.S. Bhat.

Dipika B

hatti sells the delicious snack, pani puri, from her cart

H

CL Grant Project Title:

N

urturing Women

Entrepreneurs

Beneficiaries:

15,000 rural women

Location:

87 v

illages in Gujarat, Maharashtra,

Madhya Pradesh, Manipur, and Nagaland