Showcasing our country’s rich heritage and finest handicrafts, www.myehaat.in portal enables thousands of artisans, especially women, leap over exploitative systems and connect directly with customers.
The initiative engages artisans/primary producers in skill building opportunities, equips artisans with adequate market driven knowledge - technical and non-technical to improve their products, nurtures entrepreneurial talent and creates market linkages.
Every item purchased fuel’s an artisan’s income, bringing hope and joy to families in remote villages, and also helps India’s handicraft sector thrive.